Our world is constantly changing and evolving. Businesses across the globe are working to create the next big thing, and consumers expect fast and thrilling product launches and packages that magically arrive at their homes. With all of this amazing change, the value of speed has become priceless. It's truly one of the most crucial factors of business success today. After all, the ability to spot a challenge or an opportunity is great, but real value is realized when you spot that challenge before it becomes a major problem, or seize that opportunity before the competition. These days, there's more data on markets, organizations, customers, competitors, and employees than ever before, but we need more than just data to make smarter decisions and deliver quicker results. And that's where intelligence comes in... business intelligence. Business intelligence, or BI, involves automating processes and information channels in order to turn relevant data into useful insights that are easily accessible to decision-makers. In other words, by showing decision-makers what is going on right now, organizations become more savvy and successful. A national chain of coffee shops might analyze millions of customer orders to optimize its beverage supply and reduce costs, or a local clinic could integrate various different data sources to evaluate feedback and outcomes in order to improve the patient experience, or perhaps a global e-commerce company uses supply chain data from around the world to make more accurate demand predictions and ensure sufficient inventory levels. The BI applications are limitless, and so are the BI career opportunities. The field involves such diverse organizations and industries, that wherever your interest may be, there's a way for you...
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